AI can help you build a more meaningful relationship with your prospect. It enables you to understand your prospects problems better. Once you are in the position where you know your prospect, you can offer your product/service in a way that directly targets solving the prospect’s problem
Today’s sales rep spend a lot of time connecting to the lead, let alone convert them.
Companies pour in many resources and money into their marketing efforts to get the prospect’s attention.
After finally grabbing the prospect’s attention, the prospect is turned to the sales team to apply their efforts in converting them.
The problem most companies face starts from here: when sales reps fail to convert leads into a customer.
AI plays the role of a matchmaker. AI has the capability to learn everything about the customer’s preferences, their past purchases, their likes and dislikes, their financial power etc. This information can be a potent asset to a sales rep trying to convert
With the kind of power data give to sales reps, they can iterate charts to understand their customer’s business better than them. Digging into data and utilizing the data prediction capabilities of AI, sales reps can predict what problems can be faced in their customer’s businesses.
Data-driven insights can help your sales reps understand each specific step customers take before purchasing.
The apparent data of this type are facts like names, email addresses, purchase histories, and web searches. also, try to understand your audience’s attitudes that may be gathered from social media activity, surveys, and online communities
A sale is made when the sales reps can identify the customer’s pain point and provide a solution for that problem.
A b2b solutions provider can predict the problems their customer’s from a particular industry may face.
AI can be used to brief sales reps to understand the problems and opportunities ahead for their prospects; this way, they pitch irresistibly.
A b2c sales rep can understand their customers, so they are segregated into groups with a common set of pain points. this information can also be used to make advertisements that cater to different crowds